Business
January 19, 2022 1:19 pm 2021 Smokin Tabacco Awards: Woman of the Year – Liana Fuente
Like her family before her, Liana is a professional with love and passion for the business of premium handmade cigars. She is the Vice President of Brand Development of Arturo Fuente and also oversees all of their charitable efforts. She takes after her father, Carlito, in the way she represents such a storied and historic brand with a reputation for high class and consistency. When her father created the new “Rare Pink” line, she was the one who decided to use that to raise money for Breast Cancer Awareness. Rare Pink was introduced in 2020 when it was shipped to retailers for the holiday season. It uses Ecuadorian wrapper over a mixture of tobaccos including Nicaraguan tobacco from the Fuente farm in Estelí, Nicaragua. All of the vitolas are perfectos, with two new sizes introduced at PCA 2021 this year: Queen of Hearts and Sophisticated Hooker. Arturo Fuente announced in addition that $13 from each box would be donated to the Breast Cancer Research Foundation after the American Cancer Society refused to accept money from a company associated with tobacco. In 2020, Liana told us they raised $107,000 for Breast Cancer Research. READ MORE...
December 2, 2021 1:23 pm Liana Fuente -Ash Quarterly Woman of the Year
Ash Quarterly First ever award for Woman of the Year goes to Liana Fuente. Liana is the Vice President of Brand Development for Arturo Fuente and oversees all its various charitable endeavours. Speaking of Charity, Liana has made it a point to do extensive fundraising for Breast Cancer Awareness. Part of this initiative saw the launch of the Arturo Fuente Rare Pink series in which the company donates money to the American Cancer Society for every box sold. With all that Liana does, it is no wonder that she was voted Woman of the Year by consumers. Congratulations Liana!...
July 19, 2021 1:27 pm WHAT’S GOOOOD LIVE EP 4: Liana Fuente
Tobacco Business Magazine's 2019 Woman of the Year award winner Liana Fuente joins What's Gooood as part of our Sisters of the Leaf Series. ALL women regardless of industry and profession because we guarantee that it will be motivating, inspiring AND empowering!...
October 14, 2020 1:39 pm CigarsLover Autumn Issue featuring Liana Fuente
CigarsLover Autumn 2020 Liana has become a fixture in the cigar industry and the new face of Arturo Fuente Cigars. In this interview she sheds some light into who she is and how she has made a name for herself in the industry. Tell us a little about your time growing up? What did tenyear-old Liana want to be once she was older? When you’re a 4th generation cigar maker in a family business that has been around for over 100 years, that’s a tough question! I can’t imagine doing anything else. But if I had to ask my ten-year-old self, it would definitely be a veterinarian or a professional dancer on Broadway. As much as I love people, especially those that make up our amazing cigar industry, I love animals, especially dogs. Those in my family who came before me, like my father and grandfather, Don Carlos, taught us the importance of always giving back. Indeed, even though I work full time in the family business, I try to feed this passion by volunteering at the Humane Society of Tampa Bay, so I guess that is where I would be. READ MORE...
October 17, 2019 1:13 pm Liana Fuente, the multi-talented woman behind the Fuente brand, talks vision, family legacy and the future
BEING THE GRANDDAUGHTER OF the late Carlos Fuente, Sr. and daughter of Carlos Fuente, Jr. must carry quite a responsibility. The Arturo Fuente brand is renowned in the cigar world as the manufacturer of the world’s finest cigars. Celebrating 100 years of hard work, dedication and family tradition in 2012, Fuente cigars are a global benchmark for the cigar industry. From humble beginnings, the company has grown from strength to strength and most importantly, is still family-owned and operated in the Dominican Republic. Read Entire Story!...
May 21, 2018 1:43 pm Liana Fuente: The next heiress of the Fuente Empire
Thirty-two-year-old Liana Fuente had been sneaking puffs of cigars for as long as she could remember. Being born into the world famous Fuente Cigar family meant that cigars were never hard to come by. Liana's childhood memories of her grandfather, Carlos Fuente, and father, Carlito, always seemed to included a dangling cigar from their mouths. Sometimes, when they were not looking, she said she would sneak into one of their offices, steal a puff or two, as most children would do as an act of curiosity. But it wasn't until she was older did she have the opportunity to smoke one from start to finish. At a young age, Liana Fuente was in New Orleans with her father for the first time attending major cigar convention. While on their way out to dinner, her father and a group of his friends lit up cigars. She prodded her father for one so she could join in on the festivities. He agreed to provide her with a cigar, an Opus X Lancero. This is one of Fuente's most sought out cigar and one of the most beloved in the entire industry, but it was a lot larger and stronger than she desired for...